Natalie Joos is a Belgian-born writer, photographer and stylist. She has worked in the fashion industry for more than 17 years, first in New York as Personal Assistant to writer Glenn O’Brien, then as Studio Manager for photographer Craig McDean.When she broke out on her own in 2003 she established a successful casting company. Natalie launched Tales of Endearment in 2010 to share her passion for vintage and fashion as showcased by her chosen Muses and Look of the Week shoots.She also publishes extensive travel diaries and funny stories about her dating life in the Big Apple. She moved to Los Angeles early 2016. Her blog was launched as an e-commerce vintage store in September 2015 in collaboration with Moa Sandquist of Granee in Sweden and it sells Scandinavian dead-stock and pieces from Natalie’s personal vintage collection.Credit: Natalie Joos
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