Friday, April 19, 2024

Campaign: Net-A-Porter Taps Luna Biji & Many More Supermodels In New Photoshoot

Net-A-Porter casts went all out to tap different supermodels Luna Bijl, Mayowa Nicholas, Jing Wen and Radhika Nair for its ultimate fashion capital fall campaign in Paris.Thanks to the brands signature monochromatic palette of black and white, the brand continues with the creative direction from past seasons with a representation of today’s modern global women authoritatively dressed in the key trends of the season even as the campaign runs globally in print, digital and out-of-home.“Our campaign showcases the distinct fashion point of view that our team of expert buyers brings to the season,” said Alison Loehnis, president at Net-A-Porter and Mr Porter. “We style our campaign to reflect how our fashion forward customer would interpret the trends, sampling from different designers for ready-to-wear, and complementing it with shoes, bags and jewelry.”Credit: Net-A-Porter

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