Acne Studios has launched a new capsule collection dedicated to the brand’s famous face motif. In recognition of how emotions are able to transcend language, Acne Studios celebrates the spirit of inclusivity in the new campaign dedicated to the face motif collection.Photographed by Inez and Vinoodh, the campaign featured the Atlanta based couple Kordale Lewis and Kaleb Anthony alongside their 4 children. The family in the images captured wore pieces from the line like skull cap beanies, rugby polos, and track pants and shorts.“Since Acne Studios started as a collective, we would see each other as a family back in the days. I therefore wanted to portray households of today, in all constellations—this is how we found Kordale and Kaleb.How does the face motif fit into all of this? Well it’s just an ordinary Swedish citizen. Not too happy, not too sad, but somewhere in between. Lagom in Swedish. Like me.” the brand’s creative director Jonny Johansson stated.Photo Credit: Acne Studios
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